Thursday, April 23, 2009

Persistence Pays! Eagle vs. Raven

Which bird has better odds of winning in a fight for survival, the eagle or the raven?

If you placed your bets on the eagle, the bigger, stronger creature of force with powerful talons that can rip apart the smaller raven, you’d be mistaken in this unique case.

You’ll have to see it to believe it in this remarkable video that reveals one of nature’s greatest mysteries:
(click the Raven Intelligence ‘play’ button)

When I watched this video, I was in sheer awe of the true majesty of nature and the lessons we can learn from her. What really struck me was the fact that the Raven made 7 attempts to win its prize from the eagle.

Wow! What a powerful lesson! Studies show that it takes about 7 marketing impressions before a target consumer decides to buy. This natural principle applies to advertising, sales, and many other aspects of life. Most potential customers need to be approached approximately 7 times before they’ll convert their ‘no’ to a ‘yes’. And yet, over 50% of sales people give up after the first rejection!

Thought for the day: How can you apply this ‘raven technique’ to improve the odds of winning in your job search, business, or day-to-day life?

Interview: Awaken Your Inner Hero in Tough Times

Carrying on with the theme of persistence, in this inspirational audio interview, I share with you my message of heroic leadership in tough times:
(You may have to refresh your screen).

Note of interest: In this interview, I address a call from a struggling first time author finding it especially difficult to be heard in the midst of this economic crisis.

Sharif Khan
Writer, Consultant, Speaker
Author of "Psychology of the Hero Soul"
An inspirational book on awakening the hero within
(As mentioned in Reader's Digest, USA Today, Toronto Sun)